Crossville Names Lyza Marketing Manager

Crossville, Tennessee, November 7, 2005 -– Crossville, Inc. has named Laurie Grogan Lyza as its new marketing manager. Lyza will work with Crossville’s marketing team to develop and coordinate new product launches and special events, as well as to oversee marketing communications nationwide. “Laurie’s wealth of marketing and public relations experience in the corporate, non-profit and academic sectors, combined with innovative management skills, are a welcome addition,” says Jim Dougherty, vice president of marketing and business development for Crossville. “We’re thrilled that she’s joined us.” A graduate of the University of Tennessee with a B.S. in Journalism/Public Relations, Lyza has served as a communications executive in a wide range of organizations, most recently at the headquarters for U.S. Cellular. Previously, she was marketing manager for InsLogic Corporation in Oak Ridge, Tennessee; director of public relations at Maryville College in Maryville, Tennessee and public relations manager at MasterCraft Boat Company, the world’s top producer of competitive ski boats. Among Lyza’s many professional activities, she serves on the Board of Directors for Habitat for Humanity of Anderson County, providing public relations and crisis communications counsel, as well as chairing the Development Committee. “Growing up nearby in Roane County, I have always been aware of Crossville’s reputation, not only for its excellent products, but as a strong, stable company and great place to work,” says Lyza. “When the marketing opportunity arose, it was an easy decision to pursue it. I look forward to being part of the Crossville family for many years to come."