Crossville Launches New Designer-Focused Campaign
Crossville, TN, July 3, 2019-Domestic tile manufacturer Crossville, Inc. has unveiled a new national advertising campaign, “What Inspires You, Inspires Us.”
The campaign highlights the company’s commitment to partnerships with interior designers through intuitive, personal connections. Additionally, the campaign continues Crossville’s promotion of the brand’s complementary sample program, a notable benefit for interior designers who need prompt delivery of product samples during the specification process.
According to Lindsey Waldrep, Crossville’s VP of marketing, the “What Inspires You, Inspires Us” campaign is on target for today’s designers who need customized tools and products to support their creative visions.
The new campaign, set to launch this month, will feature multiple ads that convey the core message with striking visuals. The theme will be integrated through print and digital advertising channels carried out through 2019.