Coverings Announces Speakers for Architect and Des

Alexandria, VA, January 13, 2006--Color guru Leatrice Eiseman, award-winning interior designer Clodagh, and acclaimed community planner and environmental architect Elizabeth Plater-Zyberk are among the renowned experts headlining more than a dozen architect and design seminars at Coverings 2006. The premier annual expo and conference for tile and natural stone takes place April 4-7, at the Orange County Convention Center in Orlando, FL. A diverse range of topics specifically tailored to the A+D community are being offered. These free educational seminars provide ASID, IIDA, AIA and State of Florida Continuing Education Credits “Coverings is as much about the educational programming as it is about the latest tile and stone designs and installations on the show floor,” said Tamara Christian, president, National Trade Productions and show director for Coverings. “The four-day show is filled with options specifically created for the needs of architects and designers. This year is particularly exciting with the extraordinary roster of personalities from the design field. Seminar subjects cover the latest fashion-forward design colors, as well as styles and trends that will inspire architects and designers alike. In addition, attendees will learn how to incorporate green building in their projects, receive valuable advice for handling tough clients, as well as learn new techniques to increase visibility among prospective clients.” Architect & Designer Conference Track Tuesday, April 4, 2006 12:30-2:00 p.m. Future Trends: Modernizing Color In the ever-evolving world of trends, it’s important to update and modernize your thinking to look at color and styling influences through “modern-eyes.” Join trend expert, Leatrice Eiseman, for a return engagement as she presents an informative visual presentation on the future schemes and themes that will appeal to and, most importantly, entice your targeted customer/client. Selected by Fortune Magazine as one of America’s eight top decision-makers, Lee is director of the Pantone Color Institute as well as an accredited author and color consultant. Her track record in identifying forecasted colors has helped to guide numerous professionals in the tile and stone industry around the world. Speaker: Leatrice Eiseman 3:15-5:15 p.m. Dealing with Even the Toughest Behaviors and Situations Ever had to deal with the following? •Those who consistently miss, cancel or are late for appointments •Clients who insist you promised additional services, lower rates, shorter deadlines, etc. •Chronic complainers and/or negative people You’ll receive terrific strategies to work effectively with even the toughest client and also discover how to read and respond to unspoken client objections. The success strategies provided will make it easier to stay objective while resisting negative and confrontational bait. As an added bonus, there will be an opportunity to problem-solve some of your current challenges. This session is tailored specifically to the design industry, but the information can also be applied to others as well. Speaker: Kelly McCormick, The McCormick Team, Inc. Wednesday, April 5, 2006 9:00-9:50 a.m. Tile Couture: Discover Your Own Personal Style The tile and stone industry has become “fashion forward,” with an endless variety of collections of materials featuring texture, depth and color. Kitchens, baths, backsplashes, libraries, solariums and even the outdoors are locations that have become comparable to art galleries. We now have the opportunity to express our own personal style utilizing the exciting world of tile and stone. Creativity and passion for design are key to making any space unique when working with these exciting mediums. Working within budget contraints does not mean compromising style. Speaker: Anna Marie Fanelli, Floor & Décor; Editor, TileStyles


Related Topics:American Society of Interior Designers (ASID), Coverings, The American Institute of Architects