Consumer Sentiment Falls Unexpectedly in April

Ann Arbor, MI, April 16, 2010--Consumer sentiment fell in early April, according to the Reuters/University of Michigan index.

The consumer sentiment index fell to 69.5 in April from 73.6 in March. Economists had been expecting the sentiment index to hit 75 in April.

While the economy has been picking up, consumers remain worried about jobs and their personal finances. The index hit a 28-year low of 55.3 in November 2008.