Consumer Sentiment Falls Unexpectedly

Ann Arbor, MI, Nov. 13, 2009--Consumer sentiment pulled back in early November, according to the Reuters/University of Michigan index.

The consumer sentiment index fell to 66.0 from 70.6 in October. The decrease was unexpected.

The consensus forecast of Wall Street economists was for sentiment to rise to 71.8.

After hitting 73.5 in September, the index has now fallen in two straight months.