Carpet One Launches 2005 Campaign to Support Breas

Manchester, NH, September 27, 2005 -- In the fall of 2004, Carpet One developed an extraordinary community relations campaign to support breast cancer research and awareness through the American Cancer Society and the Canadian Cancer Society. Carpet One will introduce four new designs this fall, featuring nature-inspired colors and themes of the season. Many stores will also offer a special holiday design. A pink ribbon, the internationally recognized symbol for breast cancer awareness, will also appear on each mat. "It's really amazing that we can make such a significant impact by joining together to support one cause," said Evan Hackel, president of Carpet One. "Carpet One retailers have put a lot of effort into this campaign during the past year because breast cancer awareness is something that we all truly care about. We're looking forward to the upcoming year -- I think it will be an even greater success!" Consumers can redecorate their entryway, porch or deck and donate to a great cause at the same time consumers can purchase these stylish welcome mats to give new life to their entryway, porch or deck this fall, while also supporting breast cancer awareness. The new fall designs, exclusively created for Carpet One stores, make a wonderful housewarming gift or seasonal addition to the home. Carpet One stores will offer the following five designs, each emblazoned with a pink ribbon paired with distinctive fall themes and tones. . Autumn Welcome: Maple leaves and a border of rich autumn tones surround the simple message of optimism captured by the word "Hope." . Celebration: A unique pattern of brilliant swirling colors complemented by a warm background will welcome your quests as they enter your home. . Seasonal Stripes: Contemporary stripes featured in a range of vibrant fall colors backed by a warm inviting tone. The perfect addition for any doorway. . Fall Bouquet: Wandering vines and flowers in a variety of blues and pinks and framed by a distinct black border, this mat is the ultimate complement to an elegant entryway. . Holly and Berries: Show your support for the cause this holiday season with this winter themed welcome mat, featuring traditional holly and berries on warm reds and browns. A perfect gift that continues to give all year long (not available at all locations). The indoor/outdoor welcome mats are extremely durable, stain and water-resistant and machine washable. Carpet One stores will be selling the mats from October 1st through the end of December for approximately $19.99 each. Twenty-five percent from the sale of each welcome mat will once again go to local American Cancer Society divisions and Canadian Cancer Society community offices. Two of Carpet One's exclusive fall designs -- Seasonal Stripes and Celebration -- were created by renowned fabric and rug designer Carla Weisberg. Weisberg, who is based out of New York City, has been designing unique patterns for hospitality, retail and residential interiors since opening her studio in 1988. Her recent projects include designing custom fabrics for a Frank Lloyd house in Connecticut and wall coverings for Wolf Gordon, along with work for the Strip House chain, Daniel Boulud's Auberge restaurant and Emeril's restaurants in Atlanta and Las Vegas. Weisberg's work has been featured in publications like New York Magazine, House &Garden and Metropolitan Home, among others.


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