Bravo Offers Exclusive InterfaceFlor Collection

LaGrange, GA, June 1, 2010--Beginning June 2, the Bravo Network will offer an exclusive collection of InterfaceFlor carpet tile that will include 10 distinct styles, in over 50 colorways, created by designer David Oakey.

Bravo is a distribution logistics entity composed of 13 independent flooring distributors providing coast-to-coast sales and service. It is a nationwide network of warehouses, delivery fleets, sales and professional staffs.

The new Bravo Network Collection will target the industry’s main street commercial sector—with emphasis on markets and customers seeking unique flooring products. “These products include the best of everything we do,” said John Bradford, InterfaceFlor’s chief innovations officer.

All the products will be commercially rated and will include post-consumer recycled content. The collection will also include styles within InterfaceFlor’s patented Convert Design Platform, which recently was awarded the industry’s first Environmental Product Declaration (EDP).

“While the current economy remains difficult we continue to challenge ourselves,” says John Wells, CEO of Interface Americas.

“In order to continue growing mindshare and market share with our customers, we need to devise new ways of doing business, and this includes new and innovative channels of distribution.”

The team of InterfaceFlor and Bravo will be selling and servicing local markets using their combined resources.

(See today's FloorDaily interview for more information about this partnership.)