Armstrong Commercial Rolls out Standard Excelon Ra

Lancaster, PA, January 30, 2007--Armstrong Commercial Flooring’s Standard Excelon Rave vinyl composition tile brings a dynamic new palette of 10 super clean, ultra-bright colors to VCT. This spectrum of nine eye-catching colors with a coordinating bright white for ultimate design expression are in direct response to designers’ requests for a palette of vibrant, hard-working colors, says Armstrong Commercial Marketing Manager Kent Clauson. “Sometimes the designer may want some impact, but must balance this against budget constraints. Rave presents a great design solution for the long term, with visuals that provide both the ‘wow’ factor and the right colors at the right price.” The new colors of Rave offer through-pattern performance plus high-design value at an economical price. The colors coordinate with each other, as well as with colors within Armstrong VCT product line. In addition, Rave offers easy, quick and economical installation combined with local inventory to meet tight construction deadlines. It has the same installation and maintenance procedures as Armstrong’s other Standard Excelon products like Imperial Texture and MultiColor. While appropriate for virtually any installation, Rave is designed especially for retail, education and pediatric healthcare spaces: •Retail/Mass Mercantile: For designers and architects of retail and mass mercantile spaces, Rave offers new, eye-popping color options to really distinguish spaces within larger retail areas. For mass mercantile designers, this gives them the opportunity to easily characterize and brand certain areas of a large store. Hi-Res Photo Link: http://www.armstrong.com/syndicate/logos/content/files/26705.jpg •Education: For designers and architects of educational facilities, Rave offers a color palette that helps promote a better learning environment with a non-institutional appearance, especially for daycare and preschool spaces. Hi-Res Photo Link: http://www.armstrong.com/syndicate/logos/content/files/26869.jpg •Health Care: For designers and architects of healthcare facilities, Rave is a new flooring option that offers the potential for new, dynamic, non-institutional flooring designs, especially in pediatric health care spaces. It offers high-performance, quality construction and appearance retention. Hi-Res Photo Link: http://www.armstrong.com/syndicate/logos/content/files/26866.jpg All Armstrong VCT, including Rave, is made with 85% limestone which is an abundant natural resource. VCT contributes to LEED credits and is FloorScore certified for low VOC (volatile organic compounds) emissions. Like Standard EXCELON Imperial Texture and MultiColor, Rave is produced with unsurpassed quality and through-pattern construction to give these floors a truly monolithic appearance and dimensional stability. Standard Excelon Rave is manufactured in Kankakee, IL. In addition to Rave, the newly expanded portfolio of Armstrong Commercial Flooring offers hardwood and a wide selection of low-maintenance resilient sheet floors, luxury vinyl tile, vinyl composition tile and linoleum. For more information, visit www.armstrong.com.


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