Shaw Adds Woman's Guide to Flooring Website
The company created the guide to educate women about floor shopping, because flooring is an infrequent purchase and many consumers are unfamiliar with the selection process.
"Women are responsible for the majority of home design purchases; therefore, we want them to feel as comfortable and confident as possible when they visit a retail flooring store," said Kathy Young, Shaw's creative director.
Related Topics:Shaw Industries Group, Inc.