Coverings' Board Names New Management Firm

Alexandria, VA, July 8--The Board of Governors of Coverings has announced the appointment of National Trade Productions (NTP) as the new management company for Coverings, its annual trade show. The board’s five sponsoring associations--ASCER (Spain's Ceramic Tile Manufacturers Association), Assopiastrelle (Association of Italian Ceramic Tile and Refractories Manufacturers), CTDA (Ceramic Tile Distributors Association), NTCA (National Tile Contractors Association) and TCA (Tile Council of America)--unanimously selected NTP after a long and diligent search to identify the candidate most qualified to take Coverings to the next level. In making the announcement, the Board thanked Trade Show International (TSI) and Skip Mason, who had managed the show until now. Coverings, the exposition and conference for ceramic tile and natural stone, was introduced in 1990 and is now the largest trade show of its kind in the United States. Coverings has justifiably earned a reputation as a major force associated with the steady growth that the ceramic tile and stone industries have developed in the US market. Since its inception, the show itself has seen a similar expansion pattern and the Board is extremely confident that it will be well positioned for continued growth and success. Under the new management, the Board envisions a higher profile Coverings that will continue to position the ceramic tile and natural stone industry as a premier sector of the US floor and wall coverings industries. Beginning July 8, NTP will assume all management responsibilities for Coverings. NTP, based in Alexandria, VA, brings more than 27 years of trade show experience and corporate event success to the partnership. The company’s strength lies in state-of-the-art technology, superior marketing capabilities, and its ingenuity in presenting a very professional and productive event. The enthusiasm and creativity of its team will be instrumental in developing the new sense of vitality that the Board envisions for future Coverings. Enzo D. Mularoni, Chairman of the Board said, “Coverings’ process of making a show management decision was extensive, and when we met with NTP we knew we had an innovative and energetic management solution. The entire Coverings Board fully supports the choice.” Coverings is a Tradeshow 200 event with over 1,300 exhibitors from 45 countries showcasing trend-setting products, designs, applications and services of interest to a worldwide audience of more than 26,000 professional designers, merchandisers, architects, specifiers, and contractors. The next event, which NTP will produce, will take place, March 23-26, 2004 at the Orlando County Convention Center in Orlando, FL, USA. Tamara Christian, president of NTP, stated, “We are honored to have been selected to manage Coverings. NTP brings extensive experience managing trade shows in many industries, domestically and internationally. In addition, we share the board’s enthusiasm for Coverings and see additional growth potential. We will be introducing many new ideas while focusing on extensive customer service.”


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