Shaw Announces Houzz Marketing Program for Retailers

Dalton, GA, February 8, 2017—Shaw Floors is participating in a program on Houzz to help retailers connect with the more than 40 million people who use Houzz every month to renovate and design their homes from start to finish.

Called Houzz Pro+, the program offers participating Shaw retailers a number of promotional benefits designed to attract consumers, including local photo stream exposure and enhanced placement in the Houzz professional directory under targeted categories and locations.

Retailers will be able to co-brand their businesses to enhance their local market presence and pay for 100% of this program using their Shaw Floors co-op dollars.

Mohawk announced a similar program for its aligned retailers in December, the details of which were revealed at the company's Solutions Convention in Dallas, Texas.

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