BASF Opens New Carpeting Tech Center in Dalton

Charlotte, NC, July 2-- BASF has opened a new Carpeting Technical Service Center in Dalton, Ga., with improved, state-of-the-art laboratory equipment that enhances the company's capabilities to support customers with application testing. The company moved its carpeting technical resources from the headquarters of BASF's former Fibers division at 475 Reed Road to the new location at 2103 Fiber Park Drive. By maintaining its presence in Dalton, the company's technical support is strategically located in the heart of the North American carpet industry. The new 7,500 square-foot facility bolsters BASF's technical expertise and support capabilities, and includes new laboratory equipment used to test base latex samples, latex compounds and carpet production cuts. More specialized equipment at the center will be used to determine compound rheology, measure humidity in carpet ovens, and monitor tension on tenter frames. The new facility employs a total of 12 people who work in sales, technical service and laboratory applications testing.

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