Brintons Launching New Weave Technology

Kidderminster, UK, May 6, 2011 -- Brintons is unveiling its 24-color High Definition Weave at this month’s HD Expo in Las Vegas.

The family-owned company has spent the last decade developing and fine-tuning its new weaving technology, which the company calls "ground-breaking."

The patented technology features a loom that can weave up to 24 colors at any one time, allowing greater detail and breadth of colors.

To illustrate this ability, Brintons said it is launching a collection that includes designs with photo-realistic and three-dimensional definition. The designs will allow interior designers to create a range of new floorscapes that have never been achievable before, Brintons said.

The commercial offering will be complimented by the launch of a ‘virtual’ attic stock that can be woven on demand for prompt installation.