Stefan Hoher Discusses His Marpeting Book Written to Help Carpet Retailers Be More Successful

November 30, 2011—Stefan Hoher, Director of Marketing Technology for Tuftex, and Kemp Harr discuss the release of his new book called Marpeting - which was written to help carpet retailers be more successful by using marketing and advertising techniques that are used every day by seasoned advertising professionals. This book is free to all Tuftex dealers and refreshingly, it does not promote Tuftex carpet but does offer some great tips that retailers can use to be more successful.