WFCA Attorney Jeffrey King Inducted into Hall of Fame

Dalton, GA, June 21, 2024––The World Floor Covering Association (WFCA) announces the induction of Jeffrey King into its Hall of Fame for 2024.

King, Special Counsel at Jones Walker and WFCA attorney since 2000, has been a transformative force in the flooring industry, making unprecedented contributions that extend far beyond his role as legal counsel. King now stands alongside an roster of industry trailblazers and visionaries who have earned this exclusive recognition. The induction ceremony was held during the welcome reception at WFCA's board meeting in Jackson, Wyoming on May 2.

King’s career spans over 30 years, during which he has played a pivotal role in shaping industry standards and advocating for the interests of independent flooring retailers. His legal expertise, coupled with his dedication to the betterment of the flooring industry, has earned him this honor.

WFCA Chair Sam O'Krent remarked, "It is my honor to nominate Jeff King for our Hall of Fame. During his tenure as legal counsel to the WFCA, Jeff went far beyond the traditional role, becoming a true champion for the industry's advancement on multiple fronts. His extraordinary dedication and commitment were evident in his keen insights and expertise in navigating complex legal landscapes, ensuring compliance, and shaping industry standards. Additionally, Jeff led numerous webinars and provided invaluable legal assistance to individual members, demonstrating a passion for the success of retail flooring dealers that extended well beyond his legal responsibilities."

One of King's most significant contributions to the WFCA was negotiating the lucrative sale of the WFCA-owned Surfaces trade show, in 2000. This strategic move retained benefits for the WFCA and its members, enabling the organization to survive and thrive. Under his guidance, WFCA membership soared from 1,200 to 12,000 members, representing 95% of all independent retailers in North America. Additionally, he helped establish the Floor Covering Education Foundation to address the industry's skilled installer shortage and oversaw the acquisition of CFI and fcB2B.

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