Wall Street Journal Reports Broadloom is Having a Resurgence

New York, NY, August 23, 2024-On August 21, The Wall Street Journal posted an article entitled, “The Return of Wall-to-Wall Carpet: Why Americans Want This Soothing Luxury Now” by Antonia van der Meer.

"Broadloom, the cosseting wall-to-wall floor covering that cognoscenti refer to as W2W, is climbing out of basements and rec rooms. With its reputation rehabbed, against considerable odds, carpeting is once again finding its way into bedrooms, family rooms, dining rooms and even the occasional bathroom,” reports van der Meer.

“Carpeting’s tidy look is helping fuel the trend. With no edges to trip over, and no unsightly pads peeking out from underneath, wall-to-wall suits the fastidious.”