Tarkett Acknowledge with Six MarCom Awards

Solon, OH, November 8, 2024-Global flooring manufacturer Tarkett was recognized for its excellence in marketing in the annual MarCom Awards, earning three Platinum and three Gold awards in the international competition.

Two of the Platinum awards honored Tarkett’s 2023 Design Days marketing initiatives, which featured cross-platform campaign activity and guerilla marketing tactics to drive foot traffic to Tarkett’s Chicago showroom during the tradeshow event.

Tarkett’s third Platinum was awarded to its website relaunch. Unveiled last summer, the new website prioritizes beautiful imagery and design inspiration for commercial interiors, enhancing the user experience with added functionalities and a streamlined design.

Tarkett’s “Made Right Means Johnsonite” brand campaign earned three Gold awards. Comprised of digital advertising, storytelling videos, social media posts, brochures and web content, the multi-faceted campaign reintroduced the Johnsonite name in a way that resonated with customers.