Stark Acquires J&S Designer Flooring

New York, NY, March 29, 2021-National luxury carpet and rug company, Stark announced its largest acquisition to-date; that of New Jersey-based floorcovering company, J&S Designer Flooring, one of the largest single store carpet retailers in America. 

The deal, which will go into effect on April 1, will unite two of the premiere floorcovering companies to form a new brand, J&S by Stark, which will offer customers in the Northern New Jersey region an unrivaled product line and a higher level of service and support. 

With similar backgrounds-both companies are family owned, operated, and known for their remarkable quality and service-Stark and J&S share the same core values, practices and approach to customer service. 

J&S’s current showroom at 12 Mount Kemble Avenue in Morristown, New Jersey will become J&S by Stark. At 20,000 square feet, the rebranded showroom, which will continue to be operated by J&S co-founder, Sima Hakakian, will enable Stark to best showcase its exclusive carpets and rugs, as well as many other broadloom and rug resources. Additionally, the full-service showroom will now offer Stark’s unique custom abilities, hundreds of new product selections, estimating and full-service installations, along with a selection of hardwood flooring and fabrics from lines including The House of Scalamandré. 

Over the past four years, STARK has acquired Los Angeles-based showroom, Decorative Carpets to form a new brand, Decorative Carpets by Stark and partnered with established flooring companies in Denver, Colorado; Little Silver, New Jersey and in the Hamptons, New York. Most recently, Stark acquired Philadelphia flooring company, Beatrice & Martin Inc. in December of 2020 resulting in the formation of Beatrice & Martin by Stark.