Sherwin Williams Names Naval Its 2020 Color of the Year
Cleveland, OH, September 25, 2019-Sherwin-Williams has announced its 2020 Color of the Year: Naval SW 6244, a rich navy hue that strikes a balance between calm and confident.
Naval is where the glamour of Art Deco meets the serenity of a yoga studio, pairing the contemporary desire to treat ourselves with the practice of self-care.
“The use of color in interior design is changing. It’s not just about what a space looks like anymore, but how it makes you feel,” said Sue Wadden, director of color marketing at Sherwin-Williams. “People want to feel grounded and inspired to pursue their mental, physical and emotional well-being. Naval is reminiscent of the night sky, which people have looked to for centuries for guidance, as a muse and as a reminder to live more mindfully.”
Taking cues from the Roaring 1920s, Naval pairs well with luxurious finishes, such as marble and mixed metallics, and can help highlight items of exquisite craftsmanship. Designers and homeowners alike are embracing statement-making décor, and Naval is the new, approachable neutral that goes with everything.
“We’re predicting that the next decade in color is going to be bold. This year we saw the return of the ‘70s, and next year we think the vibrant energy and luxurious design of speakeasies will make a comeback,” said Wadden. “Naval merges the desire for rich, inspiring color with our yearning for relaxation and retreat. In the next ten years, we’ll continue to move away from omnipresent neutrals, and design will feel more personal again.”
Naval is inherently forward-looking as the chosen bold hue to kick off the decade, but the color has a long-established presence in nature. Naval’s deep, sapphire-like quality is reminiscent of the night sky and deep sea, and this nautical influence makes it well-suited for use with natural textiles and coastal-inspired décor, which are growing in popularity.