Shaw Wins Halo Award for St. Jude Cushion Program Partnership

Dalton, GA, May 19, 2022-Shaw and the Shaw Cushion Program for St. Jude Children’s Research Hospital have been named the 2022 Halo Award Silver winner in the Consumer Activated Corporate Donation category by Engage for Good. 

For every square yard of cushion sold through the program, $0.18 is donated directly to St. Jude-$0.09 from Shaw that’s matched by the retailer when the consumer upgrades their cushion purchase. Since 2013, the program has been extremely successful, amounting to more than $7 million in donations to support the life-saving mission of St. Jude: Finding cures. Saving children.

The Halo Awards are North America’s highest honor for corporate social impact initiatives that showcase outstanding consumer engagement or employee engagement efforts. This marks the 20th year that Engage for Good has rewarded businesses and nonprofits with Halo Awards for doing well by doing good. A total of 20 category awards were given out to programs judged as the best corporate social impact campaigns 


Related Topics:Shaw Industries Group, Inc.