Shaw Forms Strategic Partnership with Classen Group

Dalton, GA, September 18, 2023-Shaw Industries announces a strategic partnership with the Classen Group, a hard surface flooring manufacturer based in Germany that offers PVC-free solutions for commercial and residential environments. 

Through this partnership, Shaw will become the sole distributor of the company’s new commercial flooring products in North America.

Classen’s portfolio of products stands to meet the growing demand for differentiated hard surface flooring in North America. The partnership with Shaw gives Classen a significant expansion in the region. The two share a commitment to Cradle to Cradle-inspired, distinctive product design with a focus on health and wellbeing, climate protection, product circularity, water and soil stewardship and social fairness. 

Pic, L to R: Dr. Moritz Menier, CEO, Classen Americas; Patrick Pfisterer, project manager, Classen; Kelley Fain, EVP - commercial division, Shaw; Celine Quervel, marketing manager, Classen Group; Patrick Pohl, head of product management & design development, Classen Group; Scott Sandlin, EVP, residential division, Shaw.

Listen to the interview with Kelley Fain about this here.


Related Topics:Shaw Industries Group, Inc.