Denver, CO, March 9, 2006--Orange Glo International introduces the Orange Glo Laminate, Vinyl, Tile & More Floor Care System, continuing its mission to answer consumers' needs with innovative cleaning products.
This addition rounds out the hard surface floor care offerings provided by the Orange Glo brand, following the successful launch of the Orange Glo Hardwood Floor Care System last year.
"Last year, we were flooded with consumer calls, letters and e-mails asking for a floor care system that could be used on laminate, tile and vinyl floors," said Jason Williams, strategic business unit leader for Orange Glo. "To answer the demand, we responded quickly to create an all-in-one system specially formulated for those surfaces. Our new system is incredible, offering not only amazing cleaning results, but also a beautiful shine and protection for hard surface floors."
Laminate flooring continues to be the fastest-growing hard surface flooring in America. Despite laminate's popularity, the most common flooring in America continues to be vinyl. Moreover, nearly every home has multiple flooring surfaces. Orange Glo is the first brand to offer consumers all-in-one, complete solutions to clean, shine and protect the hard surfaces in homes, from hardwood to vinyl to tile.
"Floors are a design focal point in any room, and a significant investment for homeowners, so it pays to give them a little tender loving care. I'm excited about Orange Glo's Floor Care Systems because everything you need is in one kit," said JoAnne Liebeler, a renovation and design expert and television personality. "There are three steps to keeping floor surfaces looking great. You start by dry-mopping to trap dust and dirt, follow up with a deep cleaning, and finally, apply a protective shine. It's great that Orange Glo has developed a convenient, all-in-one kit that addresses these needs. You get professional looking results at a fraction of the cost."
The Orange Glo Laminate, Vinyl, Tile & More Floor Care System provides the following:
-- A new high performance, reusable and washable Allura fiber Everyday Dusting Pad. The pad features a permanent electrostatic charge that grabs and traps pet hair, dust and dirt.
-- A 22 oz. Laminate, Vinyl, Tile & More Floor Cleaner and corresponding Allura fiber Cleaning Pad, specially formulated and designed to clean tough soils and grease on many floor types, without leaving a dulling residue. The cleaning pad has five million microfibers, providing 30 times more surface area than ordinary cleaning cloths and pads, for a quick, easy and effective deep cleaning.
-- An 8 oz. Revita-Shine formula and Allura fiber refinishing pad to apply a protective shine coat that not only revitalizes the beauty of your floors, but also safeguards floors from daily wear and tear and contains UV and scratch protectants.
-- The same user-friendly three-piece mop offered in the Orange Glo Hardwood Floor Care System. The pressure-lock pole and low-profile swivel mop head effectively cleans hard-to-reach areas under cabinets and furniture, and maneuvers around baseboards and corners.
