NTCA Names Elena Grant Executive Director of Marketing

Jackson, MS, January 3, 2024-The National Tile Contractors Association (NTCA) is pleased to announce the appointment of Elena Grant as assistant executive director of marketing, communications and public relations. She joins a growing staff of industry professionals poised to take the association to the next level of leadership. Grant has over 20 years of experience leading marketing initiatives, programs, and operational enhancement strategies.

Prior to joining NTCA, Grant was the vice president of client services at Missio and was previously the vice president of marketing and program at Taffy Event Strategies. In her role at Taffy Event Strategies, she worked closely with tile industry leaders to promote attendance and deliver content value at Coverings, the largest tile and stone trade show in North America.

In this position Grant will assume the role of publisher of TileLetter magazine and oversee all print and digital communications. She will also seek to expand the outreach of NTCA to promote membership to builders, designers, and architects. Her team will support the NTCA training and education programs and promote attendance to these events around the country. She will also dedicate time supporting the Ceramic Tile Education Foundation (CTEF) to promote certification and participation in their educational programs.