Kährs Promotes Fritts and Holmes-Williams

Altamonte Springs, FL, September 5, 2024-Kährs Americas is proud to announce two significant promotions within our leadership team, highlighting the company's commitment to excellence and strategic growth in the North American market.

Troy Fritts, a member of the Kährs Americas team for over a decade, has been promoted to sales director, direct sales - Southeast Region. Fritts has played a pivotal role in the growth and success of one of the company's top- performing sales regions in the U.S. With more than 30 years of experience in the flooring industry, his extensive knowledge across the value chain and various distribution channels uniquely qualifies him to lead Kährs Americas' dealer-direct strategy in key business development markets. 

In addition, Emily Holmes-Williams, vice president of residential sales and product management, has taken on the added responsibility of U.S. category management. For over 23 years, Holmes-Williams has been a member of the Kährs Americas team. In her expanded role, Holmes-Williams will continue to lead her existing responsibilities while also overseeing our product categories to drive growth in North America. She will work closely with our global team to enhance our product portfolio and continue to meet customer needs.