E.C. Barton Launching New Home Improvement Chain
Jonesboro, AR, August 30, 2019-E.C. Barton & Company, a specialty retailer with a 134 year heritage, has announced an addition to the family of home improvement brands-Barton’s Home Improvement. Following more than a year of research, the launch of the new brand will start with a set of pilot stores.
The stores will specialize in flooring, cabinetry, plumbing and millwork.
The Barton’s Home Improvement pilot launched on July 8, 2019 with a new store opening in Conway, Arkansas and will comprise eight pilot locations by the end of the year. Each pilot store will reflect varying elements in order to test the best path forward. New stores and select locations feature a new store format that enhances the customer experience with inspirational kitchen and bath room displays and an expanded design center, a free service that is available in all 105 store locations. These enhancements are designed to inspire customers, providing an interactive experience in the home remodeling or building journey.