Carlisle Wide Plank Floors Acquired by Switchback Capital

Stoddard, NH, June 29, 2023-Carlisle Wide Plank Floors, a designer, manufacturer and direct seller of luxury, hardwood wide plank flooring and portfolio company of Boston-based private equity firm JMH Capital, has been acquired by Switchback Capital, an Austin, Texas-based private equity firm.

Founded in 1966 and headquartered in Stoddard, New Hampshire with additional showrooms across the country, Carlisle is a brand in the luxury hardwood flooring market that manufactures its flooring domestically in New Hampshire. The company sells via an online-first, direct-to-consumer and direct-to-pro basis through an internet-driven customer acquisition strategy complemented by a nationwide network of showrooms and sales representatives. Carlisle leverages data-driven analytics and a high-touch consultative sales team to best serve consumers, designers, homebuilders, architects and influencers nationwide. 

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