Allison Porter Named Ecore Director of Sales, East & Strategic Accounts

Lancaster, PA, December 10, 2020-Ecore has named Allison Porter director of sales, east & strategic accounts.

Porter is an experienced strategic brand development professional and a top performing sales and customer experience leader. Porter’s territory includes Albany County and south to New York City and Long Island in New York, southwest Connecticut, New Jersey, eastern Pennsylvania, Maryland, the metro Washington D.C. area, and Delaware along with select strategic accounts.

Prior to joining Ecore, Porter was at Precor, part of Amer Sports, for more than 11 years, where she was responsible for senior strategic account development, revenue and growth on the largest global accounts in health and fitness. Porter also launched functional fitness in the Northeast with FreeMotion, a division of Icon Health and Fitness, and developed national accounts at Technogym, USA.

Porter has an associate of occupational studies degree in textile and concept design in fashion merchandising, marketing and management from Wood Tobe-Coburn School of Design in New York, New York.