Contributing editor Paul Friederichsen discusses some of the perils of branding through notable challenges and miscalculations, from New Coke to Bud Light, and offers a primer for recovering from missteps.
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Contributing editor Irene Williams takes a close look at generative AI (like ChatGPT), and weighs in on why these programs are important, how they can help running a business and potential challenges and pitfalls.
Contributing editor Sandy Smith writes about information overload, interruption, distraction and other perils of modern living, and offers advice on finding focus, including some key guidance and tips.
Annual Report 2023: Commercial gains offset residential losses last year, driving another year of industry growth – May 2023
Floor Focus’ editorial team provides a comprehensive overview of the U.S. flooring market, including industry growth numbers, marketshare of flooring categories and indepth reports on carpet, rugs, resilient flooring, ceramic, hardwood and laminate.
Editor Jessica Chevalier reports on the state of the builder market and the latest market data, and also takes a look at developments in flooring use (away from carpet and toward LVT), builder strategies and key trends in the market.
Innovation and Hybridization: As categories evolve to compete, they are blurring in many cases, especially laminate and LVT – May 2023
Editor Jennifer Bardoner takes a look at how developments in product construction, particularly in laminates and LVT, are using new materials, including bio-based chemistries and creating hybrids with enhanced performance characteristics.
Publisher Kemp Harr interviews industry expert George Donnelly about moisture issues in concrete, including how big a problem it is, innovations in testing and mitigation, critical advice, and favorite products and suppliers.
Publisher Kemp Harr discusses retailer sentiment and also reports on the Coverings show, including ceramic tile lifecycle analysis and the opening of Portobello’s U.S. facility, and on the highlights from the NFA meeting held in St. Kitts.
Publisher Kemp Harr interviews Noah Fulton, vice president of business strategy, about how he got his start at Karndean, what drove him to return, what makes Karndean unique, his vision for Karndean’s brand in the U.S., and much more.
Oshri Adri and Jillian Dahlman Bhatia, co-founders of Adri + Dahlman Interiors, discuss a 5,000-square-foot residential project in Long Island and how ceramic tile from Porcelanosa and carpet tile from Interface’s Flor helped achieve the vision.