Beaulieu to Require CRI Seal on Cleaning Products
Dalton, GA, May 24, 2006--Effective January 1, 2007, Beaulieu of America will amend its product warranty statement to insure proper cleaning solutions and procedures are used in maintaining their products.
All products purchased after this date will require the use of carpet care products that have obtained The Carpet and Rug Institute (CRI) Seal of Approval (SOA) certification to maintain Beaulieu warranties. The following statement will be published in the Beaulieu of America Complete Warranty and Carpet Care Guide:
Effective January 1, 2007, all carpet purchased on and after this date require the use of carpet care products that have obtained CRI SOA certification to maintain your carpet’s warranties. Information on SOA certified products can be obtained at www.carpet-rug.com. Effective the date of this notice and unless you have followed the Stain Removal Guide section of the Warranty Brochure, claims for staining and soiling will not be considered if the carpet has not been cleaned and maintained using products that carry the CRI Seal of Approval certification.
Carl Bouckaert, Chairman & CEO of Beaulieu and Ralph Boe, President & COO issued a joint statement:
“Proper cleaning and adequate maintenance of Beaulieu of America products are essential in achieving consumer satisfaction. We at Beaulieu of America enthusiastically support The Carpet and Rug Institute’s Seal of Approval program, promoting improved cleaning and maintenance materials and equipment.
Beaulieu of America’s move toward these warranty modifications reflects the value we place on the proper care of our products as it relates to consumer satisfaction.”
Consumers can request a copy of Beaulieu’s Complete Warranty & Carpet Care Guide at: Beaulieu of America, P.O. Box 1248, Dalton, GA 30722-1248
Attn: Tech Services
Related Topics:Carpet and Rug Institute, Beaulieu International Group