Floor Focus

Floor Focus gives you trusted flooring industry insights, updates, events and more.


  • Commercial Hard Surfaces Report: Commercial hard surface business grew by 3% in 2025 – June 2026

    Commercial hard surface flooring sales rose in 2025 as healthcare and education drove growth, while tariffs, pricing volatility and economic uncertainty reshaped the market.
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  • Innovation Underfoot: Flooring innovation redefines performance – June 2026

    Flooring innovation is shifting beyond style to focus on wellness, sustainability, installation technology and smarter materials that improve performance and everyday living.
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  • PVC-Free Update: Flooring producers, particularly on the commercial side, continue to improve quality and performance of non-vinyl resilient flooring – June 2026

    PVC-free flooring is gaining traction as manufacturers introduce sustainable alternatives to vinyl flooring for commercial spaces without sacrificing performance
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  • Strategic Exchange: As market headwinds persist, the commercial market offers some relief – June 2026

    Commercial flooring investment remains strong despite economic uncertainty as Diverzify secures new funding and Bed Bath & Beyond expands its home improvement business.
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  • Designer Forum: Building a sense of home at Ronald McDonald House in Dayton, Ohio – June 2026

    Ronald McDonald House Dayton used hardwood, carpet tile, LVT and porcelain tile to create a durable, welcoming healthcare hospitality space for families.
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  • Partnering with Dealers: Why commercial co-ops still matter – June 2026

    Commercial flooring buying groups help contractors grow through peer networking, vendor partnerships, national account opportunities and technology training.
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  • NWFA EXPO 2026: This year’s event signals renewed energy for the hardwood category – June 2026

    The 2026 NWFA Expo showcased hardwood flooring innovation, design trends and installation technology as manufacturers expressed cautious optimism despite housing and tariff challenges.
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  • Project Spotlight: Dansko steps into a new concept shoe store in Portland, Oregon – June 2026

    Dansko’s new Portland retail concept showcases how Armstrong hardwood flooring helps create a warm, community-focused store design rooted in comfort, durability and brand identity.
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  • Best Practices: Garmon & Company – June 2026

    Charlotte commercial flooring contractor Garmon & Company marks 30 years of growth, expanding services, investing in culture and training, and building lasting client relationships.
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  • People Power: The quiet discipline of situational influence – June 2026

    Leadership, purpose and long-term thinking are essential for business success. Learn practical lessons on vision, discipline and personal growth for flooring professionals.
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