Floor Focus Magazine

Visual, Insightful, Trusted Resource

Recent Floor Focus Magazine feature articles in chronological order with a 60 day delay. Use the search bar at the top to find specific articles or content. To subscribe or order back issues online, use the Subscribe link under the Floor Focus tab in the menu bar. Contact us if you need information on reprints.

Cersaie: the Global Tile Show - November 2011

Cersaie: the Global Tile Show - November 2011

Publisher Kemp Harr reviews Cersaie, the largest ceramic tile show in the world, held annually in bologna, Italy. Harr discusses trends and innovations from the top ceramic and porcelain producers.

Residential Market Flooring Trends - Nov 2011

Residential Market Flooring Trends - Nov 2011

Editor Jessica Chevalier analyzes the flooring trends through case studies of key sectors in the housing market, like custom homes, entry level and high end spec homes, and multi-family properties.

Greenbuild Review

Greenbuild Review

Editor Darius Helm and publisher Kemp Harr report on the highlights of the tenth annual Greenbuild show, held this year in Toronto Canada. The report includes new products and programs from more than 30 flooring exhibitors.

Strategic Exchange - November 2011

Strategic Exchange - November 2011

Publisher Kemp Harr discusses the significance of carpet mill closings and also gives his impressions on meetings he attended for two groups: Starnet, the commercial flooring contractor group; and the National Floorcovering Alliance, made up of retailers.

Designer Forum - November 2011

Designer Forum - November 2011

Kristin Dorais, a senior interior designer for Integrated Architecture Interiors, writes about how flooring was used to help create a corporate persona for the international headquarters of Global Forex Trading in Grand Rapids, Michigan.

Best Practices - November 2011

Best Practices - November 2011

Editor Brian Hamilton profiles Carefree Carpets of Charlotte, North Carolina, an independent flooring retailer that focuses on traditional strategies and a good deal of common sense to drive sales in the residential flooring business.

Successful Selling - November 2011

Successful Selling - November 2011

Jim Dion, president of Chicago based Dionco Inc., discusses various ways of combating cognitive dissonance, or buyer's remorse, when selling floorcoverings to homeowners.

The Top 250 Design Survey - October 2011

The Top 250 Design Survey - October 2011

Editor Darius Helm analyzes responses from this year's survey of designers from the top A&D firms, including how they're adapting to the competitive commercial market, what's working and what isn't, and their favorite carpet and hard surface producers.

Understanding Concrete Moisture - October 2011

Understanding Concrete Moisture - October 2011

Editor Jessica Chevalier takes a close look at the issues surrounding concrete installation, focusing on why moisture is a problem, the best moisture testing methods, and how to effectively avoid installation failures.

Hardwood Update 2011 - October 2011

Hardwood Update 2011 - October 2011

Editor Jessica Chevalier takes a look at the hardwood flooring business, reporting on hardwood's growing appeal, style preferences by region, and the retailer's battle with big boxes to maintain their share of the business.