National Flooring Alliance (NFA)

The NFA is an elite group of carpet and flooring dealers selected from an industry consensus of the largest and finest in North America. The NFA was created in 1991 by eight of the most powerful retailers in the United States. The NFA is all about change. We have a dynamic view of the world and consequently, we want to continue to be the change agents for our industry. Our vision for the future is firmly based on retail customer expectations. We and our supplier partners must find ways to continue to take costs out of the channels, enhance brand profitability, design innovative ways to educate staff and customers, and strengthen our categories against competing industries. The NFA is committed to bring the highest value to our members, financially and by idea exchange, and to make a real difference to our suppliers, creating unique synergy and leadership to our industry.

NFA Spring Meeting: NFA members are optimistic about business conditions this year - May 2017

By Kim Gavin Business thus far is looking good, and WPC and rigid core products are dominating new introductions-those are key themes from the spring meeting of the National Floorcovering Alliance (N...
http://www.floordaily.net/floorfocus/nfa-spring-meeting-nfa-members-are-optimist...

Focus 100 Retail: Top retailers and contractors are coming out ahead - Nov 2015

By Darius Helm   As is often the case with markets emerging from recessions, expectations exceed results, and this year is no exception. In 2014, a brutal winter set the tone for the year, le...
http://www.floordaily.net/floorfocus/focus-100-retail-top-retailers-and-contract...

NFA, Starnet and Coverings: Strategic Exchange - May 2016

By Kemp Harr Last month, participants at the three events I attended were extremely upbeat about sales growth and current market conditions, and each one is focused in different areas. I’m refe...
http://www.floordaily.net/floorfocus/nfa-starnet-and-coverings-strategic-exchang...

Focus 100 Retail: Rebounding markets and hard surface gains - Nov 2016

By Darius Helm   This year, the top flooring retailers and residential contractors are making solid gains, in most cases up by high single digits and even double digits, driven by both strength...
http://www.floordaily.net/floorfocus/focus-100-retail-rebounding-markets-and-har...

Focus 100 Retail: The residential market has underperformed this year

  By Darius Helm   After encouraging growth last year, retailers and residential contractors had high hopes for 2014, but a winter of historic proportions checked any early momentum, and ...
http://www.floordaily.net/floorfocus/focus-100-retail-the-residential-market-has...

National Floorcovering Alliance Elects Officers

Maui, Hawaii, Oct. 2, 2014 -- The National Floorcovering Alliance (NFA) met this week in Maui, Hawaii for its annual fall meeting and elected a new slate of officers who will take office beginning in ...
http://www.floordaily.net/floorfocus/national-floorcovering-alliance-elects-offi...

NBC and artificial turf, Starnet and NFA gatherings: Strategic Exchange

By Kemp Harr   Early last month, right in the middle of the evening news ratings sweep, NBC Nightly News ran a sensationalized news story telling millions of Americans that there could be a l...
http://www.floordaily.net/floorfocus/nbc-and-artificial-turf-starnet-and-nfa-gat...

Strategic Exchange - November 2011

By Kemp Harr   With the recent news that Shaw and Beaulieu are closing carpet mills in Dalton, Georgia, one has to wonder if this is an indication of more than just a decline in overall demand ...
http://www.floordaily.net/floorfocus/strategic-exchange--november-2011

Best Practices - December 2009

By Sonya Jennings A flooring powerhouse in the Houston area, Roberts Carpet and Fine Floors offers upper-end flooring and continues to attract customers in a rocky economy with effective advert...
http://www.floordaily.net/floorfocus/best-practices--december-2009

Dave Snedeker Discusses the NFA Fall Meeting and Business Conditions at Nebraska Furniture Mart

October 5, 2015—Dave Snedeker, President of the National Floorcovering Alliance (NFA) and Flooring Merchandising Manager at Nebraska Furniture Mart (NFM), and Kemp Harr discuss current business ...
http://www.floordaily.net/flooring-interviews/dave-snedeker-discusses-the-nfa-fa...

Sam Roberts Discusses the NFA Meeting from Maui, Hawaii

October 2, 2014—Sam Roberts, Owner of Robert's Carpet and Fine Floors in Houston, Texas (and also a former president of the NFA), and Kemp Harr, discuss the fall NFA meeting held this week in Ma...
http://www.floordaily.net/flooring-interviews/sam-roberts-discusses-the-nfa-meet...

A.J. Rose Carpets & Flooring: Best Practices - May 2015

By Jessica Chevalier   Family businesses, it seems, often fly or flop as they change generational hands, when the bonds of family either yield synergistic success or the complication of evolv...
http://www.floordaily.net/floorfocus/aj-rose-carpets--flooring-best-practices--m...

Strategic Exchange - April 2010

By Kemp Harr Probably the biggest retail flooring news item this month is Invista’s decision to pull its Stainmaster brand out of 2,300 Home Depot and Menards stores, reportedly to earn a stron...
http://www.floordaily.net/floorfocus/strategic-exchange--april-2010

Dave Snedeker Discusses the NFA Spring Meeting and Nebraska Furniture Mart's Business

April 12, 2016—(Recorded at the Grove Park Inn, North Carolina) Dave Snedeker, President of the NFA and Division Merchandise Manager for Nebraska Furniture Mart, and Kemp Harr discuss the health...
http://www.floordaily.net/flooring-interviews/dave-snedeker-discusses-the-nfa-sp...

Dave Snedeker Discusses Spring NFA Meeting and Nebraska Furniture Mart's Flooring Business

April 16, 2018—Dave Snedeker, President of the NFA and Div. Merchandise Manager at Nebraska Furniture Mart (NFM), and Kemp Harr discuss the spring NFA meeting in Cancun and NFM's Flooring busine...
http://www.floordaily.net/flooring-interviews/dave-snedeker-discusses-spring-nfa...

Jeff Macco Discusses His Retail Business and the Fall NFA Meeting in Aruba

September 20, 2016—Jeff Macco, Co-Over of Macco's Floor Covering (and Hadinger in Fort Myers, Florida), and Kemp Harr discuss business conditions and highlights of the NFA fall meeting in Aruba....
http://www.floordaily.net/flooring-interviews/jeff-macco-discusses-his-retail-bu...

Strategic Exchange - November 2010

By Kemp Harr While it looks like the lackluster retail flooring sales conditions this fall could erase the gains made in the first two quarters—taking the market down a few percentage points by...
http://www.floordaily.net/floorfocus/strategic-exchange--november-2010

Dave Snedeker Discusses Highlights from the NFA's Spring Meeting in Tahoe

April 11, 2017—David Snedeker, Div. Merchandise Manager over Flooring at Nebraska Furniture Mart and President of the National Floorcovering Alliance (NFA), and Kemp Harr discuss year to date bu...
http://www.floordaily.net/flooring-interviews/dave-snedeker-discusses-highlights...

Strategic Exchange - June 2009

By Kemp Harr Last month in our Annual Report article you read that the wholesale value of the flooring industry (not counting labor or accessories) was just over $20 billion. That’s down from a...
http://www.floordaily.net/floorfocus/strategic-exchange--june-2009

Michael Longwill Discusses the NFA Members' Growth Outlook

October 19, 2017—Michael Longwill, President of Airbase Carpet and Tile Mart, and Kemp Harr discuss the changes the NFA members are making to ensure continued growth. Listen to the interview for...
http://www.floordaily.net/flooring-interviews/michael-longwell-discusses-the-nfa...

Gary Cissell with Nebraska Furniture Mart at NFA in Cabo

May 8, 2009—Gary Cissell of Nebraska Furniture Mart, former president of the NFA, discusses the benefits of NFA membership, Best Practices at Retail, and the outlook for the future.
http://www.floordaily.net/flooring-interviews/gary-cissell-with-nebraska-furnitu...

Grigsby's Carpet, Tile and Rug Gallery: Best Practices

  By Jessica Chevalier Grigsby’s Carpet, Tile & Rug Gallery isn’t a company that’s bullish on expansion. With 55 years of success under its belt, the Tulsa, Oklahoma based...
http://www.floordaily.net/floorfocus/grigsbys-carpet-tile-and-rug-gallery-best-p...

Best Practices - November 2012

By Brian Hamilton   When shoppers visit the showrooms of Chesterfield, Missouri-based Ambassador Floor Co., they’re in for a completely different experience from what they’ll get ...
http://www.floordaily.net/floorfocus/best-practices--november-2012

Distribution Evolution - June 2006

By FRANK O'NEILL, Publisher I’ve told this story dozens of times and I’ll probably tell it many times more, because it’s not only one of my favorite flooring industry stories...
http://www.floordaily.net/floorfocus/distribution-evolution--june-2006

Jim Mudd Discusses the Highlights of the NFA Meeting in Napa Valley

October 27, 2011—Jim Mudd, President of the NFA, and Kemp Harr discuss highlights of the National Floorcovering Alliance's Fall meeting in Napa Valley, California. Listen to the interview to hea...
http://www.floordaily.net/flooring-interviews/jim-mudd-discusses-the-highlights-...

National Floorcovering Alliance Fall Meeting Held in San Diego

San Diego, CA, October 6, 2015—The National Floorcovering Alliance (NFA) Fall Meeting was held last week at Del Coronado Hotel in San Diego, California. The event attracted a record 250 gue...
http://www.floordaily.net/floorfocus/national-floorcovering-alliance-fall-meetin...

Phil Koufidakis Discusses the National Floorcovering Alliance's Spring Meeting

April 1, 2014—Phil Koufidakis, President of NFA (National Floorcovering Alliance) and owner of Baker Brothers, and Kemp Harr, discuss the tone of the NFA membership based on sales in the first q...
http://www.floordaily.net/flooring-interviews/phil-koufidakis-discusses-the-nati...

Mohawk, NFA Add Hard Surface to SmartSolutions

Dalton, GA, May 24, 2013 -- Building on the SmartSolutions carpet launch last year, Mohawk and the National Floorcovering Alliance are expanding their partnership.For 2013, the private label program w...
http://www.floordaily.net/floorfocus/mohawk-nfa-add-hard-surface-to-smartsolutio...

Strategic Exchange: Leading industry groups offer networking opportunities - Nov 2017

By Kemp Harr The third week of October was a busy week, as three of the most influential groups in the flooring business held meetings. Starnet, the largest group of commercial flooring contractors, ...
http://www.floordaily.net/floorfocus/strategic-exchange-leading-industry-groups-...

Phil Koufidakis Discusses the Highlights of the Spring NFA Meeting

April 8, 2013—Phil Koufidakis, Principal with Baker Brothers in Phoenix, AZ and President of the National Floorcovering Alliance, and Kemp Harr, discuss his challenges and goals as the new presi...
http://www.floordaily.net/flooring-interviews/phil-koufidakis-discusses-the-high...