Value on the Minds of Flooring Consumers

Laguna Niguel, CA, Dec. 18, 2012 -- In this troubled economy, consumers have to monitor their spending habits now more than ever.

While home improvement projects still continue along at a steady pace, recent studies have shown that consumers are now altering how much they spend in response to increasing economic insecurity.

Jason Ramsay of California Flooring Service, an Orange County flooring contractor, understands what these customers are demanding. His business offers a wide range of flooring services including hardwood, carpet, tile, and laminate.

Recent industry surveys have shown that the emphasis for homeowners has now shifted heavily from quality to value, as they search out the best deals at the most affordable prices.

That isn't to say that homeowners are no longer interested in quality, just that it isn't the most important consideration.

California Flooring Service, for example, has many orders for laminate flooring, which is considerably cheaper than many of the alternatives. Still, Ramsay and his team are able to provide a quality product at a reasonable price, including many options that offer a lifetime warranty on installation.

Hardwood is still a popular choice, however, as many homeowners view it as a permanent solution for their flooring needs which will last a lifetime with proper care.

Beyond that, the quality is also impeccable and the warranties provided through contractors continue to make it an attractive choice for thrifty consumers who demand the best.

Even in this economy, however, many consumers still choose a more eco-friendly alternative such as cork and bamboo flooring.

While these types of flooring are expensive, they have the same benefits of hardwood flooring in terms of durability and strength, with the added bonus of coming from renewable sources.