H.B. Fuller Unveils New TEC Brand Image
Aurora, Illinois, May 1, 2013—H.B. Fuller Construction Products unveiled its new TEC brand image at Coverings 2013.
The new look includes an updated logo treatment of the brand name with a new design element and a new tagline: “Imagine. Achieve.” The updates enhance the TEC brand to better reflect its values and identity.
Following Coverings, customers will begin to see marketing and packaging transition to the new look and message; however, the products will remain the same.