Flooring America's Rebranded Meeting Underway

Dallas, TX, Aug. 5, 2014 -- Flooring America/Flooring Canada, a division of CCA Global Partners, has kicked-off conneXtion, its newly branded bi-annual meeting that connects its more than 500 independent floor covering retailers.

The program provides a platform for discussions and strategies on how retailers can continue to grow their businesses by leveraging the most innovative technology and create stronger engagement with customers.

According to Keith Spano, President of Flooring America, “2014 is proving to be another successful year for our members, over 20% of our members seeing a 20% increase in business and we continue to outpace the industry by 5%. Pretty impressive to say the least.

“Even with such tremendous success, our goal is to continue to elevate the Flooring America/Flooring Canada brand as we continue to build the road map to becoming the most recommended flooring stores in North America. At conneXtion, we will share highlights from the three-year strategic plan, developed with the help of the Flooring America Advisory Council, which includes innovations in technology and products and merchandising that are designed to drive engagement within the membership as well as with the consumer.”