Floorco Distribution Launches Private Label Brand

Baltimore, MD, Jan. 17, 2017 -- Floorco Distribution said it has launched its new private label brand, Meridian Elevated Essentials.

Floorco said the brand was developed in house and includes an assortment of carpet, hardwood and luxury vinyl flooring and will soon tap into the laminate and ceramic categories.

“As a distributor, creating a unique private label brand allows us to hand-select the best products for our market from each supplier and promote them in a new, unique way all under one brand,” said Danielle Fields, Floorco marketing director.