Flooring Interviews

Beaulieu Rolls out Ultra-Soft Indulgence Nylon Carpet at Surfaces

Beaulieu Rolls out Ultra-Soft Indulgence Nylon Carpet at Surfaces

February 11, 2013—Beaulieu's Ralph Boe (CEO), and Gary Fisher (Executive VP of Marketing), talk with Kemp Harr about their new Indulgence collection of ultra-soft solution dyed nylon carpets. Watch the video to hear more about this new collection and how Beaulieu plans to position it to the female consumer. Beaulieu has done a great job of pulling together the seven item assortment that doesn't require a huge space commitment on the retail floor. Gary is new with Beaulieu and plans to raise the company's visibility with consumers.


Related Topics:Beaulieu International Group