D.R. Horton Launches Line of Affordable Homes for "Active Adults"

Fort Worth, TX, July 28, 2016—Seeing that entry-level houses geared toward first-time homebuyers have become popular with retirees, D.R. Horton announced that it is establishing a new brand for “active adults” who are looking for their last home, reports the Star Telegram.

The company’s new Freedom Homes brand will be available in at least eight markets by the end of the 2016 fiscal year and in about one-third of the company’s 78 operating markets a year later.

Freedom Homes will offer an affordable alternative for active adults seeking a low-maintenance lifestyle.