Crossville, Tennessee, May 1, 2013—Crossville will introduce
Hydrotect as an optional treatment for most of its porcelain tile collections
beginning in June 2013.
Hydrotect, a coating applied to tile during a second firing, is a
treatment comprised of a triple silver-copper-titanium dioxide mixture.
With its hydrophilic and
photocatalytic properties, Hydrotect effectively kills odor-causing bacteria,
significantly reduces dirt and oil accumulation, and rids the air of odors and
Because Hydrotect is fired on to the tile separately from the glaze,
it will not wash or wear off over time. It is not visible and, thus, does not
alter the appearance of the tile.
Hydrotect nanotechnology was developed by the TOTO Corporation to
improve the healthful properties of man-made surfaces by replicating the way by
which plants harness light for photosynthesis to improve the healthful
properties of man-made surfaces.
Crossville has entered a partnership with TOTO to attain this
technology for its tile lines.