Recent Articles

Floor Focus is a monthly magazine of analysis and education for the floor covering industry's interconnected business sectors: retailers, distributors, contract dealers, manufacturers, architects, designers and commercial end users. While Floor Daily gives you the news, Floor Focus tells you what the news means for your business.

Cheryl Durst, EVP and CEO of the IIDA: Focus on Leadership   Full Article
June 2015—Publisher Kemp Harr interviews Cheryl Durst from the International Interior Design Association in a wide ranging discussion covering everything from the role of the IIDA to challenges facing designers and the future of interior design.

CannonDesign's Follet HQ project: Designer Forum   Full Article
June 2015—Mark Hirons with CannonDesign writes about his firm's design of Follet's headquarters in Chicago, and how flooring products, including Shaw Contract carpet tile and cork from Solida, helped achieve the vision for the project.

Irvine, California's Commercial Interior Resources: Best Practices   Full Article
June 2015—Editor Jessica Chevalier profiles Commercial Interior Resources, a contract dealer that's been in business in southern California for 32 years. The firm, which is a member of the Fuse Alliance, generates $11 million in annual revenues.

In business as much as in life, people skills trump expertise   Full Article
People Power, June 2015—Contributing editor Sam Allman discusses people skills, why they're important in the selling process, and the importance of empathy in building rapport and creating powerful, mutually beneficial relationships.

Seven steps to commercial success: Contractor's Corner   Full Article
June 2015—Contributing editor Dave Stafford offers a roadmap to success for contract dealers, covering brand creation, clientele, sales people, product sales, service and profit making.

Longer and wider board boost sales but also present challenges   Full Article
Wood Cuts, June 2015—Brett Miller, vice president of education and certification for the NWFA, writes about the trend toward longer and wider hardwood boards, and he also delves into some of the challenges inherent in these larger formats.

Annual Report 2015: State of the industry and floor category reports   Full Article
May 2015—Floor Focus' editorial team, along with analysis and statistics by Market Insights LLC, breaks down the flooring industry's 2014 results. The report includes a statistical overview as well as indepth reports on all six major flooring categories.

The Hospitality Market: Hotels look to hard surface flooring for guest rooms   Full Article
May 2015—Senior editor Calista Sprague reports on the state of the hospitality market, including growth in the sector, use of carpet tile and LVT, guest room development, trends in public space design and progress in environmental sustainability.

Coverings 2015 Highlights: Florida Tile, Del Conca, Crossville, Imola and more   Full Article
May 2015—Senior editor Calista Sprague reviews the 2015 Coverings show, reporting on trends and product highlights from Crossville, Florida Tile, Ragno, MS International, Del Conca, Sicis, Imola Ceramica, Atlas Concorde, Marazzi and Florim USA.

Engineered Floors: The story behind the mill's unprecedented growth   Full Article
May 2015—Publisher Kemp Harr writes about how Engineered Floors was launched just six years ago, describing its carpet strategies, Bob Shaw's leadership, and its cutting edge technologies, including its Oerlikon extrusion equipment.