Recent Articles

Floor Focus is a monthly magazine of analysis and education for the floor covering industry's interconnected business sectors: retailers, distributors, contract dealers, manufacturers, architects, designers and commercial end users. While Floor Daily gives you the news, Floor Focus tells you what the news means for your business.

Howard's Rug Company: Best Practices - Dec 2014   Full Article
Howard's Rug Company, based in San Diego, California, started out as a carpet cleaning and area rug business over 70 years ago, but in the intervening years has developed into a commercial contracting firm with annual sales north of $25 million.

The importance of relationships in building successful careers   Full Article
People Power: Dec 2014—Contributing editor Sam Allman discusses the significance of creating relationships, and he builds a case for how interdependence is a higher level of human functioning than independence and self-reliance.

It pays to cultivate relationships with facility managers   Full Article
Contractor's Corner: Dec 2014—Contributing editor Dave Stafford discusses the value of flooring contractors forging relationships with facility managers and offers suggestions for building those relationships through the use of anecdotal scenarios.

Installation technology is constantly evolving: Flooring Forensics   Full Article
Dec 2014—Contributing editor Lew Migliore takes a close look at the installation systems available for carpet tile, including full spread adhesives, pressure-sensitive adhesive systems and technologies developed by manufacturers like Shaw and Interface.

Focus 100 Retail: The residential market has underperformed this year   Full Article
Nov. 2014—Exec. editor Darius Helm reports on the state of the residential flooring market, with analysis of the multi- & single-family markets, expectations for the coming year, profiles of retailers and residential contractors, and the Top 100 list.

25 Future Leaders Under 40 - November 2014   Full Article
Floor Focus announces its pick of the top 25 future flooring industry leaders under the age of 40, as selected by a panel of independent judges, and showcases the winning young professionals with head shots and profiles.

Sports & Athletic Flooring: Robbins, Mondo, Gerflor   Full Article
Nov. 2014—Features editor Jessica Chevalier reports on the sports & athletic flooring market, with sections on the higher education market, K-12, and an interesting and growing niche, church flooring, along with a focus on injury prevention issues.

Consumer Preference Survey 2014: Purchasing habits and product perceptions   Full Article
Nov. 2014—Senior editor Calista Sprague analyzes the results of a nationwide consumer survey comparing ceramic, hardwood, carpet, laminate and resilient flooring in terms of attributes as well as product perceptions, sales by store type and much more.

Merchandising: Create a destination, not a point of purchase   Full Article
Nov. 2014—Andy Wells with MasterBrand Cabinets, who holds patents on merchandise and cabinet design, writes about how to maximize merchandising and how to organize showrooms to enhance the shopping experience and fill customers with confidence.

Imola, Del Conca, Sicis, Florim, Marazzi, Caesar and more   Full Article
Cersaie, Nov. 2014—Senior editor Calista Sprague reviews Cersaie, the largest tile show in the world, held annually in Bologna, Italy, reporting on key producers.