Recent Articles

Floor Focus is a monthly magazine of analysis and education for the floor covering industry's interconnected business sectors: retailers, distributors, contract dealers, manufacturers, architects, designers and commercial end users. While Floor Daily gives you the news, Floor Focus tells you what the news means for your business.


Surfaces 2015 Highlights - Mar 2015   Full Article
Floor Focus' editorial team offers a comprehensive review, with heavy pictorial content, of the Las Vegas show, reporting on new products and innovations from a range of manufacturers, including major producers, boutique mills and new players.

Senior Living Update: Flooring manufacturers target the senior living market   Full Article
Mar 2015—Contributing editor Ruth Simon McRae reports on the state of the senior living market, with a focus on design developments as well as reports on key players, like J+J Flooring, Interface, Shaw, Tarkett, Mannington, Mohawk, Gerflor and many more.

Ceramic Tile Report: The tile industry invests heavily in domestic production   Full Article
Mar 2015—Senior editor Calista Sprague analyzes the ceramic tile industry, with a focus on domestic investments, innovations and profiles from key producers, including Dal-Tile, Crossville, Florida Tile, Florim, Del Conca, MSI, StonePeak, Imola and Emser.

Fiber Industry Update: Pet product branding and raw material costs   Full Article
Mar 2015—Executive editor Darius Helm takes a close look at the carpet fiber business, examining what's driving shifts in marketshare and offering updates on independent fiber producers: Invista, Pharr Yarns, Aquafil, Universal Fibers, Ascend and Zeftron.

Elevating Installation: To solve the installation shortage, the industry must unite   Full Article
Mar 2015—Editor Jessica Chevalier discusses one of the biggest challenges in the floorcovering industry, the loss of qualified installers over the last several years, and reports on how the industry is responding.

Domotex Germany: Highlights from the World's largest flooring show   Full Article
Mar 2015—Publisher Kemp Harr reports on this year's Domotex show in Hannover, Germany, with an overview of important highlights, developments and product trends, along with a section on noteworthy U.S. exhibitors.

Mohawk financials, US Floors, Schönox, Shaw convention   Full Article
Strategic Exchange, Mar 2015—Publisher Kemp Harr reports on Mohawk's 2014 results, as well as update on US Floors' Coretec pending patent, new dealer tools at the Shaw dealer convention, and his takeaway from a Schönox factory tour in Rosendahl, Germany.

TCNA's Eric Astrachan: Focus on Leadership - March 2015   Full Article
Publisher Kemp Harr interviews Eric Astrachan, executive director of the Tile Council of North America, in a discussion ranging from the appeal of TN manufacturing to tile innovations, installation challenges, and Astrachan's own route into ceramics.

Mosaic Design Studio's Sonata Senior Living Project: Designer Forum   Full Article
Mar 2015—Lisa M. Cini, founder of Mosaic Design Studio, describes the Melbourne, Florida senior living project, and how flooring by Daltile, Masland Contract and Karndean helped the design team achieve the complex performance and design goals.

Mill Creek Carpet & Tile: Best Practices - March 2015   Full Article
Editor Jessica Chevalier profiles Mill Creek, a flooring retailer that has its own sawmill. Mill Creek has 16 stores in Oklahoma, Kansas, Missouri and Texas, and last November the firm brought in industry veteran Gary Cissell as the new president.