May 25, 2013

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Article Archives

Floor Focus is a monthly magazine of analysis and education for the floor covering industry's interconnected business sectors: retailers, distributors, contract dealers, manufacturers, architects, designers and commercial end users. While Floor Daily gives you the news, Floor Focus tells you what the news means for your business.

Survey 2011: What the Retailers Think - July 2011   Full Article Editor Darius Helm analyzes data from hundreds of retailers reporting from every region in the nation to find out the state of the business, the biggest problems, leading strategies for increasing traffic and sales and retailers' favorite manufacturers.

Athletic and Sports Flooring - July 2011   Full Article Editor Jessica Chevalier provides an overview of the sports flooring industry, from resilient flooring and hardwood to artificial turf, and takes a look at some of the key issues surrounding sports flooring applications.

NeoCon 2011 - July 2011   Full Article Floor Focus' staff reports on this year's NeoCon show, held in June in Chcago's Merchandise Mart, including trends in design and product innovation, highlights from commercial floorcovering manufacturers, and images of notable new products.

Designing Homes with Area Rugs - July 2011   Full Article Editor Jessica Chevalier discusses area rugs with top residential designers, focusing on the role of area rugs in designing a space, area rug aesthetics, strategies for pairing clients with the right rugs, and some of their favorite area rug vendors.

Strategic Exchange - July 2011   Full Article Publisher Kemp Harr analyzes the strongest parts of the flooring market--multi-family housing and commercial replacement--and offers his thoughts on the importance of vacations.

Designer Forum - July 2011   Full Article Mark Herman, founder and principal at design firm MArK, discusses the importance of wayfinding and contrast in designing a center for children with visual impairments, and describes how flooring choices helped fulfill these objectives.

Focus on Leadership - July 2011   Full Article Publisher Kemp Harr interviews Olga Robertson, president of the FCA Network and finds out how she rose through the ranks in the flooring world, the challenges of being a woman in this industry, and how she thinks the business can be improved.

Digital Evolution - July 2011   Full Article Jay Flynn from Creating Your Space takes an indepth look at consumer e-commerce trends as well as how major consumer brands market online, and offers suggestions on how flooring retailers can amplify their websites to capture more clients.

People Power - July 2011   Full Article Contributing editor Scott Humphrey offers insights into the importance of seeking out and responding to feedback through the story of a young singer who embaced the process and transformed into a full-fledged superstar.

Best Practices - July 2011   Full Article Editor Brian Hamilton profiles My Flooring America, a six-store retail chain based in Webster, Texas. The firm recently doubled its revenues to about $35 million with its acquisition of ProSource locations.