Article Archives

Floor Focus is a monthly magazine of analysis and education for the floor covering industry's interconnected business sectors: retailers, distributors, contract dealers, manufacturers, architects, designers and commercial end users. While Floor Daily gives you the news, Floor Focus tells you what the news means for your business.

California's Carpet Spectrum: Best Practices   Full Article
Oct 2014—Features editor Jessica Chevalier profiles Carpet Spectrum, a California based retailer with locations in Lomita and Hermosa Beach, which was purchased by husband and wife team Jason and Stacey Fromm 25 years ago.

Challenges involved with installing hardwood: Wood Cuts   Full Article
Oct 2014—Brett Miller, director of certification and education at the National Wood Flooring Association, takes an indepth look at the many issues installers face in hardwood flooring installation, including schedule conflicts with other contractors.

The challenge of finding & keeping installers: Flooring Forensics   Full Article
Oct 2014—Contributing editor Lew Migliore details a growing problem in the flooring industry, the lack of experienced, professional installers, both on the residential and commercial side, and discusses possible solutions.

Winning Commercial Proposals: Contractor's Corner   Full Article
Oct 2014—Contributing editor Dave Stafford provides a blueprint for how to put together a winning commercial proposal, including some critical tips for how to win bids and how to avoid some of the most common pitfalls faced by flooring contractors.

Sustainability: New Developments and Producer Highlights   Full Article
Aug/Sep 2014—Executive editor Darius Helm takes a look at developments in sustainability over the last year, including a LEED update and highlights from over 20 leading green manufacturers, including Shaw, Interface, Mohawk, Forbo, Mannington and Tarkett.

The Greening of LVT: Mannington, Armstrong, Tarkett and others   Full Article
Aug/Sep 2014—Executive editor Darius Helm reports on the state of LVT sustainability, LVT investments by mega mills like Shaw and Mohawk, green chemistries, and sustainability highlights from the leading suppliers to the domestic market.

CARE updates and progress on PET reclamation: Reclamation Report   Full Article
Aug/Sep 2014—Executive editor Darius Helm takes a close look at the issues surrounding the reclamation of low-value PET and what the big PET producers—Shaw, Mohawk, Beaulieu, Engineered Floors and Phenix—are doing to fix the problem.

Losing marketshare doesn't mean losing spirit: Laminate Report   Full Article
Aug/Sep 2014—Features editor Jessica Chevalier reports on the state of the laminate industry, including styling, price points, challenges from LVT, and highlights from suppliers, including Mannington, Armstrong, Mohawk, Kronotex, Shaw and Clarion.

Florida Tile Celebrates 60 Years - Aug/Sep 2014   Full Article
Publisher Kemp Harr puts together Florida Tile's story from its humble beginnings as a trim tile factory (purchased for $8,000) to its position as the North American subsidiary of one of the largest tile firms in the world, Italy's Panaria Group.

Baby boomers, carpet share, U.S. investments, and wool   Full Article
Aug/Sep 2014—Publisher Kemp Harr discusses waning baby boomer influence, mass retirements, income inequality, investments in domestic production, carpet's continued loss of share, and Prince Charles and his Campaign for Wool.